{"id":372,"date":"2011-08-20T14:25:55","date_gmt":"2011-08-20T20:25:55","guid":{"rendered":"http:\/\/kenjitay.com\/blog\/?p=372"},"modified":"2014-10-28T08:30:15","modified_gmt":"2014-10-28T14:30:15","slug":"direct-mail-ideas-creating-important-preception","status":"publish","type":"post","link":"https:\/\/kenjitay.com\/blog\/direct-mail-ideas-creating-important-preception","title":{"rendered":"Direct Mail Ideas &#8211; Creating &#8220;Important&#8221; Preception"},"content":{"rendered":"<p>Recently, I receive one mail from my mail box. Although it is an official looking mail, something which I don&#8217;t usually open as the only mails I receive nowadays are bank statements and other insurance stuff. So.. in all cases of being &#8220;official&#8221;.. they usually have to &#8220;wait&#8221;&#8230;<\/p>\n<p>However, this mail that I receive really &#8220;sticks&#8221; out and I really wanted to open it up to see whats inside.<\/p>\n<p>Because of the &#8220;brilliance&#8221; of this mail itself, i decided to shoot a very short video stating how you can use this one idea to create that perception in any of your direct mail campaign.<\/p>\n<p>Let me tell you that it works&#8230; and it works like crazy &#8211; as it, getting your prospect to open up your marketing message.<\/p>\n<p>So&#8230; here&#8217;s the short little video I did for you and hopefully, it&#8217;ll spun some ideas for your direct mailings =)<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"http:\/\/www.youtube.com\/embed\/UBB5bohDTUc\" width=\"420\" height=\"345\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Recently, I receive one mail from my mail box. Although it is an official looking mail, something which I don&#8217;t usually open as the only mails I receive nowadays are bank statements and other insurance stuff. So.. in all cases of being &#8220;official&#8221;.. they usually have to &#8220;wait&#8221;&#8230; However, this mail that I receive really &hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[28,178,91,94],"class_list":["post-372","post","type-post","status-publish","format-standard","hentry","category-business","tag-advertising","tag-business-and-marketing","tag-direct-mail","tag-direct-response-marketing"],"_links":{"self":[{"href":"https:\/\/kenjitay.com\/blog\/wp-json\/wp\/v2\/posts\/372","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kenjitay.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kenjitay.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kenjitay.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kenjitay.com\/blog\/wp-json\/wp\/v2\/comments?post=372"}],"version-history":[{"count":6,"href":"https:\/\/kenjitay.com\/blog\/wp-json\/wp\/v2\/posts\/372\/revisions"}],"predecessor-version":[{"id":522,"href":"https:\/\/kenjitay.com\/blog\/wp-json\/wp\/v2\/posts\/372\/revisions\/522"}],"wp:attachment":[{"href":"https:\/\/kenjitay.com\/blog\/wp-json\/wp\/v2\/media?parent=372"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kenjitay.com\/blog\/wp-json\/wp\/v2\/categories?post=372"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kenjitay.com\/blog\/wp-json\/wp\/v2\/tags?post=372"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}